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New Competition Watch

New supply does not sink a market, supply outrunning demand does. New Competition Watch scores each of your markets on a five-signal saturation scorecard every Monday, tells you where new listings are actually threatening your rates, and pairs every red flag with the defensive moves that answer it. Gatlinburg grew supply 45% and stayed healthy, because demand grew with it.

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How to use this template

  1. Hire the template in your Sidekicks dashboard
  2. Connect your PMS and AirROI
  3. Confirm the markets you operate in
  4. Go live, it emails a read-only watch each Monday

What this does

  • Scores each market on five signals: listing growth, occupancy, RevPAR trend, ADR trend, and lead time
  • Pairs supply signals with demand signals, so a growing market with rising RevPAR reads as healthy, not scary
  • Grades each market healthy, watching, saturating, or red flag, and calls out the ones that flipped worse this week
  • Pairs every warning with two to four ranked defensive moves, each linking to the Sidekick that runs it
  • Keeps it to a 60-second scan, arrows and colors, not walls of dense tables

Saves

  • The market that quietly saturates while you are Airbnb-only and most exposed, caught early
  • The weekly supply-and-demand read across every market you operate in, done for you

Workflow

Trigger
Every Monday morning
Runs a portfolio-wide market scan each Monday, or on demand when you ask how supply looks in a market.
Tool call
Pull the market signals
airroi_market_active_listings() + market summary + pacing + lead time · listing growth, occupancy, RevPAR, ADR, and lead time over the trailing two years.
Prompt
Score supply against demand
Runs the five-signal scorecard and grades each market, weighing supply growth against demand so a healthy boom does not read as a threat.
Draft
Write the watch, with answers
One email grouped by market, red flags first, each with the signals, the arrows, and two to four ranked defensive moves.
Watch
Flag what changed this week
Highlights any market that flipped worse, and leads with the one where acting early keeps a yellow from going red.

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